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Table 6 Costs for the concurrent and the sequential mixed-mode designs in GEDA 2.0a

From: Mixing modes in a population-based interview survey: comparison of a sequential and a concurrent mixed-mode design for public health research

 

Concurrent mixed-mode design

Sequential mixed-mode design

Number of mailings

Cost factors

Number of mailings

Cost factors

Small letter

Large letter

Printed questionnaire

Data entry

Small letter

Large letter

Printed questionnaire

Data entry

1st contact

3360

 

3360

3360

 

3360

3360

   

2nd contact

2786

2786

   

2991

 

2991

2991

 

3rd contact

2487

2487

   

2677

2677

   

Total letters

8633

5273

3360

3360

 

9028

6037

2991

2991

 

Valid questionnaires SAQ-Paper

482

   

482

264

   

264

Valid questionnaires SAQ-Web

124

    

290

    

Valid questionnaires (without CATI)

606

    

554

    

Cost analysis

Costs per unit

 

0.70 €

2.20 €

3.00 €

9 min

 

0.70 €

2.20 €

3.00 €

9 min

Postage and printing costs in €

 

3691.10

7392.00

10 080.00

  

4225.90

6580.20

8973.00

 

Postage for received question. in €

  

1060.40

    

580.80

  

Total postage and printing costs in €

   

22 223.50

   

20 359.90

  

Total costs in working minutes

    

4338

    

2376

Total postage and printing costs per valid questionnaire in €

   

36.67

    

36.75

 

Total working time needed per valid questionnaire (in min)

    

7.2

    

4.3

  1. aExcluding overhead costs and working time for supervision, data cleaning, and homogenization. CATI computer-assisted telephone interviewing